#EllieClaireLovesGrads Campaign

Campaign Details

It's graduation season! To celebrate new graduates and send them off to their next big adventure, Ellie Claire is hosting the #EllieClaireLovesGrads Instagram giveaway. We are giving 5 lucky winners four different books for mom: Everyday Grace for Teens, 100 Need-to-Know Tips for Young Women, Congratulations Graduate, and Everyday Grace for Friends.


On May 8, you will post our giveaway image and caption on your Instagram (we will provide both the image and caption via email). Your followers will enter to win ON YOUR POST by liking the image, following @EllieClaireGifts, and commenting on the post to tag other people who may be interested in winning. We will use a giveaway app to export the entries on each of your posts and combine them all to get the total pool of entries. Winners will be randomly selected and announced on May 13. Prizes will be mailed the same day!

As a thank-you for posting on our behalf, you can choose one of the books featured in the giveaway!


Here are the important dates for this campaign:

  • Sign-up is open until April 10

  • Image and caption will be emailed on May 1

  • Posts are due May 8

  • Giveaway closes May 12

  • Winners announced and prizes awarded May 13 (your books also mailed this day)


  • Books are limited, so we expect that we'll only be able to include 30 people in this giveaway.

  • Because this campaign is based on a holiday season, dates are firm. We understand that life happens and delays may result, but in this case, we will not be able to accommodate late posts. To ensure we get full participation, we will mail your copies of the book you select after you have submitted your live post link. (We are providing you the image to post, so you will not need the book in order to post.) 

  • This campaign is only for Instagram. If you'd like to review the book you receive on your blog, you are welcome to, but that is not required. 


Sign-up for this campaign is now closed. If you are selected to participate, you will receive the image and caption from us on May 1. Questions? Email Cat at Catherine.Hoort@hbgusa.com